About Dead Sea Warehouse®
Annie
The Dead Sea Warehouse Story
Mission: To Affordably Enhance Lives the Amazing Dead Sea Mineral Way!
In 2001, while working at Elk Grove Vitamins in Elk Grove, Ca., Annie discovered something compelling and powerful – the amazingly therapeutic, soothing effects of Dead Sea Mineral Bath Salts.
But it really all began –
In 1976, Annie traveled across the U.S. from her hometown in Upstate New York to San Francisco, California. The proverbial late bloomer, after taking college courses for many years for fun (yes, she does love to learn!), she earned her degree, with honors, at the age of 38.
The next few years were spent building a hunger-fighting, non-profit in the Lake Tahoe community she then called home, an organization that continues to grow and serve the Lake Tahoe community even today.
She was forced to leave her mountain community and her beloved non-profit due to an undiagnosed illness that left Annie so weak that walking across a room was difficult. Annie’s journey into alternative health began as she sought to regain her health.
Eight years later, through applying many alternative health protocols, she regained enough energy to begin working part time at a local health food store, Elk Grove Vitamins, Elk Grove, California.
This store is one of the nation’s iconic natural products stores. (This was Annie’s first retail account in 2002, and they continue to carry Dead Sea Warehouse products to this day.)
During her time at Elk Grove Vitamins, she was introduced to the power of 100% full mineral Dead Sea Bath Salts.
Annie’s husband suffered from painfully arthritic fingers. Applying her innate ability to problem solve, she asked him to try a “hand soak” in Dead Sea Mineral Bath Salts. Filling a large bowl with warm water and adding some Dead Sea Bath Salts, soaking his hands for 20 minutes, he had great success! For the next 4 hours, his fingers were pain free. Annie was ecstatic! (As the years went on, utilizing 2 cups of Dead Sea Minerals in his daily bath, his arthritic fingers seldom bothered him!)
Annie then tried a Dead Sea Bath Salt soak for her dry, itchy skin condition and loved the results! No more itchies – and her skin was so smooth!
However, Dead Sea Bath Salts Annie was first using were very expensive at that time and marketed as a beauty and cosmetic indulgence not as the therapeutic they were famous for at the Dead Sea.
After much number crunching, she discovered that 5 lbs. were the ‘break point’ for bringing these amazing Dead Sea Bath Salts to the American marketplace – affordably – for therapeutic use and enjoyment. Searching for a good way to package what was then considered to be a large amount of Dead Sea Bath Salts, Annie located a company that made a bucket with a handle!
The Original 5 lb. Bucket of 100% Dead Sea Warehouse Bath Salts (with a Convenient Handle) was Born.
One Store at a Time. One Loyal Customer at a Time….
Beginning in her home in 2002, she and her husband hand-filled buckets with the Dead Sea Bath Salts imported directly from Israel and sold them to local health food stores.
2004 was a turning point. Annie’s elusive, 10-year mystery illness was unmasked. With surgery and the assistance of a naturopath, her health quickly rebounded. She enthusiastically set off visiting health food stores from Reno, Nevada, to San Diego, California, introducing her 5 lb. bucket of Amazing Minerals Dead Sea Bath Salts to buyers. The rest, as they say, is history. Stores that originally placed the 5 lb. bucket on their shelves in the early 2000s continue to carry the Dead Sea Warehouse products to this day!
Today, Dead Sea Warehouse is One of the Most Trusted Names in the Dead Sea Bath Salt Industry
Annie’s Dead Sea Warehouse product line (that now includes the proprietary Dead Sea Mineral-Saturated Cleansing Bars, Skin Polish, Mud Mask and Moisturizer) can now be found in thousands of retailers across the US and Australia.
Welcome to the Dead Sea Warehouse family!
